"Unveiling Nationwide's £100 Bonus: Crucial Information and Steps toClaim It"
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Nationwide Building Society is set to offer its annual £100 Fairer Share bonus to eligible customers in 2025. This loyalty reward has been a consistent feature since 2023 and is expected to continue this year.
To qualify for the bonus, customers must meet specific eligibility criteria, which are typically assessed around March 31. Here's a breakdown of the requirements:
- Current Account: You must have a qualifying Nationwide current account, such as FlexAccount, FlexPlus, FlexDirect, FlexOne, FlexStudent, or FlexGraduate, opened on or before March 31, 2025.
- Savings or Mortgage Product: Additionally, you need to have a qualifying savings account or mortgage product with Nationwide as of March 31, 2025.
- Active Accounts: Both accounts must be active and in good standing, meaning you made at least one transaction or deposit during March 2025 (except certain transfer service transactions which don’t count).
- Maintain Accounts: You must keep the accounts open and active through July 2025, when the bonus payments are made.
- March Requirements: For the savings account, at least £100 must have been saved on any day in March 2025; for a mortgage, at least £100 must remain to be repaid as of March 31, 2025.
If you meet these criteria, you'll be eligible for the bonus, which is usually paid directly into your Nationwide account between June 13 and June 28.
To maximise your chances of receiving the bonus, it's essential to:
- Open a Nationwide current account and either a savings or mortgage product before the March 31 eligibility cutoff.
- Ensure regular activity in your current account during March — at least one payment in or out.
- Maintain at least £100 in your savings account or £100 outstanding on your mortgage at the cutoff date.
- Keep both accounts active and do not close them at least until after July 2025, when the bonus is distributed.
- Avoid relying on transfers via the Current Account Switch Service from January to March, as these don’t count as account activity for eligibility.
Financial expert Martin Lewis, the founder of MoneySavingExpert, has shared several tips for boosting chances of receiving the bonus. He recommends switching to a Nationwide current account, ensuring regular account activity, and keeping savings and mortgage products active.
If you're already eligible for the bonus, Lewis advises that you take full advantage of it by meeting the qualifying requirements and ensuring that you're not leaving money on the table.
Stay updated on eligibility requirements, and set up alerts for important dates to avoid missing out on the bonus. By following these tips and guidelines, you can position yourself to receive the £100 bonus and benefit from Nationwide's ongoing customer rewards.
- Financial institutions in Africa are increasingly considering adopting the logistics and delivery model introduced by Nationwide Building Society, particularly the annual £100 Fairer Share bonus, as a means to boost customer retention and market share within the personal-finance, banking-and-insurance industry.
- The import of such logistics-based rewards in the African market could potentially revolutionize the industry, providing a competitive edge for banks and financial institutions.
- However, to effectively implement such a system, it would be essential to ensure compliance with local regulations and consumer protection standards.
- By understanding the requirements, such as meeting specific eligibility criteria, maintaining active accounts, and ensuring regular activity, African banks and financial institutions can learn from the success of Nationwide Building Society and optimize their own reward programs to attract and retain customers.
