Thirty Corporations That Double Gifts
In a growing trend, numerous companies are implementing matching gift programs that encourage employees to donate to nonprofit organisations. These initiatives offer a range of benefits for both the businesses and their workforce.
One such company is Visa, which matches up to $10,000 of its employees' annual donations and provides 16 hours of volunteer time off, with an additional $10 donated to charity for each hour of service. Cencora, on the other hand, matches 100 percent of qualifying team member donations to charitable organisations.
General Mills, a food company based in Minneapolis, Minnesota, matches each employee's donation up to $1,000 annually to nonprofit organisations. Udemy, an online learning platform based in San Francisco, California, matches team members' donations to nonprofit groups up to an annual cap of $100.
Implementing a matching gift program offers several advantages for businesses. Enhanced Corporate Social Responsibility (CSR) is one such benefit. By matching employee donations, companies demonstrate a strong commitment to social responsibility, improving their reputation and standing in the community, potentially attracting more customers and employees who value CSR.
Increased employee engagement is another key advantage. Matching gift programs encourage employees to participate in philanthropic activities, which can boost morale and engagement. Studies show that employees are more likely to donate and may even give larger amounts when a match is available.
Companies may also benefit from tax deductions on their matching contributions, which can reduce their taxable income. Additionally, matching gifts can help businesses build stronger relationships with local nonprofits and communities, fostering goodwill and potential partnerships.
Offering matching gift programs can also be an attractive benefit for current and potential employees, enhancing the company's appeal as a socially responsible employer. Matching gifts can inspire employees to be more active in charitable giving, leading to a more cohesive and motivated workforce.
Brand visibility is another potential benefit. Companies can use their matching gift programs to highlight their commitment to social causes, potentially increasing brand visibility and loyalty.
Other companies implementing matching gift programs include CSC, based in Wilmington, Delaware, and GE, a multinational conglomerate with various businesses. FabFitFun partners with BrightFunds to allow its full-time employees to get up to $500 in eligible donations matched annually by the company. Grainger, a supplier of business products and services, provides a three-for-one match on U.S. employees' nonprofit donations, with a cap set at $7,500 annually.
Dscout, a user research company based in Fully remote, offers a gift matching program that matches employees' charitable donations to nonprofit organisations up to $200 per year. Edmunds, a car information company based in Santa Monica, California, has a program that matches employees' annual qualifying charitable donations up to $5,000.
Alliant Credit Union matches charitable contributions of up to $1,000 per year to non-religious, non-political 501(c)(3) organisations. CDW, an IT services company based in Vernon Hills, Illinois, extends employees' contributions to any non-profit charity and allows a paid day of community service each year.
Motorola Solutions matches employee donations starting at a minimum of $50 all the way up to $7,500 annually. For every 10 hours an employee volunteers, $100 is donated to a charitable organisation, capped at $1,000 a year. Toast uses Benevity's social impact software solutions to facilitate employee giving and volunteer service, and matches employees' yearly donations up to $1,000.
Fluent, Inc., a tech solutions company based in New York, New York, founded in 2010, has a donation matching program for employees' charitable donations. Liberty Mutual Insurance serves consumers and businesses, providing various types of insurance solutions. They offer an employee giving program that matches 100 percent of the donations Liberty Mutual team members make through payroll deductions.
Enova's "Enova Gives" program matches its benefit-eligible employees' donations to qualifying 501(c)3 nonprofit organisations. Employee donations from $25 to $500 can be doubled by the company each calendar year. Wipfli won the Groundswell Give Better Challenge in 2023, with employees making 5,832 contributions totalling $629,355 throughout the year.
TPT's Ukraine Donation Campaign matches team members' donations to groups supporting Ukraine. Belvedere Trading is a proprietary trading firm based in Chicago, Illinois. They have a program called Belvedere Cares that matches employee contributions to nonprofits they care about.
AffiniPay is a payment solutions company based in Austin, Texas. They have a matching gift program that doubles employee contributions to qualified charities up to $1,000 per year. ZS is a management consulting firm based in Evanston, Illinois. They run a global donation match program, which matches both employee's monetary donations and volunteer time up to $2,000 annually.
Hiro Systems matches charitable donations to organisations of employees' choosing at up to $1,000 per year. Duda, Inc. is a website development platform based in Palo Alto, California. They match up to $200 per year for each employee's individual donations, and also donate $5,000 every quarter to employee-selected nonprofits in the areas of equality, diversity and social good.
Dell Technologies matches up to $10,000 in charitable donations made by employees each year. Ingage is a software company based in Yardley, Pennsylvania. They encourage employees to give back by offering to match their charitable donations. Million Dollar Baby Co., a furniture company based in Pico Rivera, California, founded in 1990, matches donations up to $500.
Mixbook is an online platform based in Fully remote. They offer donation matching for up to $1,000 of team members' yearly charitable contributions. CNA matches a yearly maximum of $5,000 in donations for both full-time and part-time employees who have worked for the company for at least six months.
Snyk offers employee donation matching, with a cap set at $500 per year or the equivalent in the donor's local currency. GE's gift matching program started in the 1950s and matches employees' personal donations of up to $5,000 per year to charitable organisations, schools, and public or nonprofit colleges and universities.
In conclusion, matching employee donations to nonprofits offers numerous benefits for both the company and its employees, fostering a stronger sense of social responsibility, employee engagement, and community relationships.
- In the realm of corporate philanthropy, companies like Visa, General Mills, and Dell Technologies are enhancing their business and financial standing by matching employee donations to nonprofit organizations.
- Beyond the financial implications, implementing matching gift programs can increase a company's appeal as a socially responsible employer, attracting current and potential employees who value corporate social responsibility.