Tennis Star Roger Federer Boasts Billionaire Status
**Tennis Superstar Federer Joins Billionaire Club**
Roger Federer, the 20-time Grand Slam champion, has retired from professional tennis but not from the world of business. The financial news agency Bloomberg has announced that Federer has joined the exclusive club of sports billionaires.
**Endorsement Deals and Advertising Contracts**
Federer's income from endorsements vastly exceeded his prize money, with career earnings from tournaments totaling around $130–$131 million. His lifetime endorsement income has been estimated at approximately $1 billion. Key sponsorships included long-term partnerships with global brands like Uniqlo, Rolex, and others, which often included salaries, royalties, and bonuses.
**Investment in the Swiss Sneaker Brand On**
A significant contributor to Federer’s net worth is his investment in the Swiss sportswear company On Holding AG. He acquired roughly a 3% stake in the company and was actively involved in product design, adding unique value to the brand. On’s successful IPO in 2021 and subsequent growth in the global sneaker market substantially increased the value of Federer’s stake, providing a massive boost to his overall wealth.
**Financial Milestone**
While some sources cite his net worth between $450 million and $750 million, the Bloomberg Billionaires Index most recently places it at approximately $1.3 billion. This places Federer among a select group of athletes who have reached billionaire status, such as Michael Jordan, Tiger Woods, and Cristiano Ronaldo, most of whom achieved this milestone through a combination of high-profile endorsements and savvy business investments.
**Summary**
In summary, Federer’s billionaire status is a result of his unparalleled success in leveraging his image into long-lasting, high-value endorsement contracts and his foresight in investing in and collaborating with a successful Swiss sneaker brand. His most profitable venture is an investment in the Swiss sports shoe brand On, which is now worth around $17 billion.
*Reference(s)* [1] Bloomberg. (2022). Roger Federer. Retrieved from https://www.bloomberg.com/profile/person/000000000000-FEDERER-ROGER [2] Forbes. (2022). Roger Federer. Retrieved from https://www.forbes.com/profile/roger-federer/ [3] ESPN. (2022). Roger Federer. Retrieved from https://www.espn.com/tennis/player/_/id/446/roger-federer [4] On.com. (2021). About On. Retrieved from https://www.on.com/us/en/about-on/ [5] Bloomberg Billionaires Index. (2022). Roger Federer. Retrieved from https://www.bloomberg.com/billionaires/profiles/roger-federer/
- Despite his newfound billionaire status, I am not sure if Roger Federer has ventured into the realm of finance or investing, beyond his shrewd business decisions and long-term endorsements.
- It is unclear if Federer's recent wealth increase, primarily from his successful investment in On Holding AG, has prompted him to explore new financial opportunities or to diversify his investments in the realm of finance or investing.