Strategies Employed by Leading Figures in Establishing Confidence in the Workplace
Rewritten Version:
Title: The Unspoken Elements of Leadership: Why Trust Goes Beyond Truth-Telling
Having a flawless strategy in place, giving a polished presentation, and nodding heads in agreement don't always mean your team is on the same page. Two weeks can pass, the deadline can be missed, and parts of the plan might not even see the light of day. Why? Your crew might not have trusted you enough to voice their concerns. Yet, being a great leader isn't solely about being honest; it's about creating an environment where everyone feels comfortable sharing the tough truths. After hearing from numerous experts, including behavioral scientists and high-level executives, one common finding emerges: trust is not merely about being truthful. It's about the emotions people experience when they're around you, what they believe you'll do when they're not, and whether the environment feels safe enough to lay everything on the table.
Trust: The Elusive Presence in the Boardroom
It's easy to confuse silence with agreement. When leaders don't hear pushback or witness dissent, they assume their team is in sync. But trust only reveals itself when individuals are ready to voice the uncomfortable truth. Frances Frei, a Harvard professor who specialized in cultural transformation at Uber, explained that trust hinges on three elements: authenticity, logic, and empathy. When any of these are absent, trust becomes fragile. You may come across as capable and well-meaning, but if your team suspects you don't genuinely empathize with their perspective or if your reasoning crumbles under stress, they might choose to keep quiet.

This isn't always a deliberate act of deceit. More often than not, employees have experienced past situations where expressing themselves was ignored or punished. This past history influences their perspective on new leadership, even if the leader's intentions are pure. Genuine concern alone doesn't guarantee a psychologically safe environment. Leaders must make a conscious effort to understand others and mirror their empathy. When empathy is absent, trust becomes shallow. When logic falters under examination, trust deteriorates. And when people sense they must perform instead of participate, they remain tight-lipped.
Robin Dreeke, a former FBI special agent who focused on behavioral analysis, shared his thoughts on trust. He asserted that one of the quickest ways to lose trust is to judge someone before validating them. People open up when they feel heard. Dreeke's work underscored the importance of consistency. To build trust, people need to know what to expect from you, especially during stressful moments. Inconsistency, even from a leader with good intentions, creates doubt. And uncertainty weakens trust.
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Insight: Consistency, even in high-pressure situations, is key to building trust. A leader who remains calm under stress fosters more trust than one who only appears engaged when things are going smoothly. See Exhibit A for examples of consistent leaders.
Trust is often linked to competence, but that perception can actually create a barrier. Trust forms through connections, and building connections requires more than just being competent. It requires intention, asking questions, actively listening, and checking in to foster an environment where comfort with vulnerability can thrive. Trust is most vulnerable when everyone believes it already exists.
The Eroding Value That Isn't a Practice

Many companies proclaim trust to be a fundamental value, but the daily reality is seldom defined. DocuSign's Chief People Officer, Joan Burke, noted that trust was intentionally integrated into their culture—it wasn't just about what leaders said; it was about how they hired, promoted, and communicated. This deliberate approach matters because numerous organizations struggle with performative values. When leadership promises one thing but acts differently or treats trust like a branding statement, rather than an operating principle, it weakens credibility. Employees pick up on these inconsistencies, which can lead to skepticism, disengagement, and silence.
Trouble brews when organizations discuss trust in speeches without creating spaces for debate or vulnerability. Employees may be told to "assume positive intent" or "default to trust," but when these concepts are used to dismiss valid concerns or shut down difficult conversations, the message is clear: surface-level harmony matters more than truth. When trust becomes a performance, people learn to stay quiet. This appearance of calm, however, is often masking underlying fragility.
Curiosity: The Catalyst of Trust
Curiosity plays a more significant role in trust than many leaders recognize. In my research, I found that trust and curiosity are both susceptible to similar barriers: fear, assumptions, the misuse or neglect of technology, and the impact of relationships or environmental context. When people are fearful of appearing wrong, assume their opinions won't matter, or have been conditioned to keep quiet, they stop asking questions. And when people stop asking questions, trust begins to break down. Leaders striving to rebuild trust need to recognize what has been hindering it. Encouraging curiosity means making it safe to speak, probe, and offer respectful challenges.

Curiosity acts as a signal. When leaders question thoughtfully and invite multiple perspectives, it establishes a culture that expects input. It underscores that the leader values discovery, not just efficiency. This mindset inspires people to take ownership, tackle problems creatively, and bring issues to light before they escalate. Curiosity builds the shared ownership that deepens trust.
Margie Warrell, a renowned writer on leadership and courage, noted that self-trust serves as the foundation for speaking up. Without it, people question whether they are qualified to share their ideas at all. Leaders can boost team trust by helping individuals develop self-assurance in their judgment. This is accomplished via supportive feedback, genuine listening, and invitations to participate before problems escalate.
Too frequently, organizations focus solely on system-level trust without cultivating personal trust among individuals. Personal trust, however, determines whether people become engaged or opt out. Leaders who foster self-trust offer permission for individuals to take the lead. This empowerment ripples across different teams, increasing trust levels throughout the organization.
Characteristics of a Trustworthy Leader

Robert Cialdini, a world-renowned expert on influence, observed that people decide whether they trust someone before they realize they're doing it. Small actions set the tone for how others perceive a leader's intentions. Credibility hinges not only on expertise but how that expertise is shared. If communication feels self-serving or defensive, trust wavers. But when someone clearly acts in the interests of others, trust strengthens.
This sense of intent is closely tied to emotional intelligence. Trustworthy leaders anticipate how messages will be received, making room for questions and engaging in open dialogue. They are consistent in their actions, generous in sharing credit, and curious about how others approach situations. Leaders who treat every interaction as meaningful, not just strategic, gain trust.
Trustworthy leaders don't rely on charm. They are dependable. They follow through on promises. They make sure that speaking up will not result in punishment. They support their reasoning. They ask probing questions that invite input and welcome diverse perspectives. And they recognize that trust is something they earn daily, through behavior.
The Ongoing Journey of Trust
Establishing and maintaining trust is an ongoing process, not a one-time achievement. Trust doesn't grow with a strategic plan or a well-crafted mission statement; it emerges through daily interactions and exhibiting a genuine interest in others. Trust can't be automated through policies or handed off to your culture statement. It shines in how you respond when someone disagrees with you, how you communicate under pressure, and how well you understand the people you are leading. Leaders who desire to be trusted must be consistently human.
- Strategies for building trust in the workplace should extend beyond merely being truthful. It's essential to nurture an environment that fosters emotional intelligence, open communication, and curiosity, as these elements contribute significantly to trust-building.
- Inconsistency in leadership, even during high-pressure situations, hinders the development of trust. Consistency, active listening, and a focus on understanding others are key to establishing a psychologically safe environment where trust can thrive.
- When organizations claim trust as a fundamental value but fail to back it up with consistent actions, they riskundermining employee engagement and encouraging silence. To avoid this, it's crucial to intentionally integrate trust into the culture, considering factors such as hiring, promotion, and communication practices.