Partnership forged between Emirates and American Express Middle East to catalyze Small and Medium Enterprises (SME) advancement across the Middle East and North Africa (MENA) region.

Alright, here's a fun, fresh take on that news:

Let's Party Business-Style!

Emirates and American Express Middle East have joined forces like peanut butter and jelly to create a whopper collaboration aimed at giving small and medium-sized enterprises (SMEs) in the Middle East and North Africa a party in their pockets!

The deal went down at Arabian Travel Market (ATM), and it's gonna lead to both companies crafting custom-made offerings that cater specifically to the unique needs of SMEs. This could involve pulling out all the stops with innovative payment solutions, offering American Express Middle East Card Members enrolled in Emirates' Business Rewards program some juicy incentives, and more fun stuff.

SMEs play a significant role in the region's economic scene, and both organizations have made it clear that they've got these guys' backs. Mazin Khoury, CEO of American Express Middle East, said the partnership was all about bringing some real, tangible value to small businesses, which he called "the heartbeat of the economy."

Adnan Kazim, Deputy President and Chief Commercial Officer at Emirates, chimed in, emphasizing the role that SMEs play in fostering innovation and propelling economic growth. He noted that the collaboration would provide flexible solutions to meet their travel needs, giving them a leg up in the long run.

This MoU takes things to the next level for both organizations, as they work to extend their reach and impact within the region's SME ecosystem.

According to the grapevine, SME holders of American Express business cards will now be able to transfer Membership Rewards points to Emirates Skywards miles. Talk about turning lemons into lemonade martinis! Plus, they'll be able to cash in on benefits like enhanced points on flights and hotels, access to airport lounges, and more. Bottoms up, SMEs!

Keep your eyes peeled for further announcements, though. Who knows? There might be even more goodies headed our way!

Cheers!

[Source: Emirates News Agency]

Insights: This partnership between Emirates and American Express Middle East allows SMEs holding American Express business cards to transfer Membership Rewards points to Emirates Skywards miles, unlocking travel benefits and rewards. American Express offers business cards with travel-related perks, while Emirates is a transfer partner for American Express Membership Rewards. These cards and programs are designed to support business owners, including SMEs, by providing travel perks, rewards on business-related spending, and savings on business purchases, which are crucial for SMEs operating in the MENA region.

The collaboration between Emirates and American Express Middle East aims to offer innovative payment solutions and incentives to small and medium-sized enterprises (SMEs), which play a significant role in the regional economy and foster innovation.
The deal between the two organizations will see Emirates providing flexible travel solutions to meet SMEs' needs and American Express offering Membership Rewards points transfer to Emirates Skywards miles.
According to Mazin Khoury, CEO of American Express Middle East, the partnership is about bringing real, tangible value to SMEs, considering them the heartbeat of the economy.
Adnan Kazim, Deputy President and Chief Commercial Officer at Emirates, emphasized the role SMEs play in fostering economic growth, and the collaboration will provide benefits like enhanced points on flights and hotels, access to airport lounges, and more.

Partnership forged between Emirates and American Express Middle East to catalyze Small and Medium Enterprises (SME) advancement across the Middle East and North Africa (MENA) region.