Moroccan tech firm ORA Technologies secures $7.5 million in Series A funding round
Morocco-based ORA Technologies, a superapp founded in 2023 by Omar Alami, has announced significant growth and ambitious plans following a successful Series A funding round. In July 2025, ORA secured $7.5 million, led by Azur Innovation Fund and joined by three strategic local investors, bringing its total funding since inception to $11.9 million.
Key recent achievements for ORA include rapid user adoption, diversified app features, and the digitalisation of cash-on-delivery services in Morocco. ORA's food delivery app, Kooul, has attracted over 15,000 active clients in just 10 months, while its mobile wallet, ORA Cash, has amassed more than 50,000 accounts in five months. The app has also recorded over 300,000 downloads and is gaining traction despite challenges in digital payment adoption in Morocco.
The ORA superapp offers a range of services, including peer-to-peer transactions, an e-commerce platform, on-demand services, chat functionality, and social networking, all tailored to Moroccan users in multiple languages. ORA Cash digital wallet partners with Banque Centrale Populaire’s M2T network and supports mobile transfers, bill payments, and QR transactions at over 5,000 agent locations, addressing Morocco's large cash-on-delivery market and expanding financial inclusion.
The successful fundraising rounds underscore growing confidence in the Moroccan startup ecosystem, with ORA positioning itself as a "100 per cent Made in Morocco" success story and an example of local capital fueling tech innovation.
Looking ahead, ORA Technologies plans to expand its last-mile delivery operations and logistics capacity, aiming to increase operational efficiency by 40% in 2025. The company also intends to strengthen its digital cash collection and payment infrastructure to accelerate adoption and expand its user base.
ORA is also exploring regional and international growth opportunities, aiming to scale the superapp model beyond Morocco. Additionally, the company is considering the development of fintech products like microcredit to deepen financial services offerings and enhance user engagement.
To maintain its competitive edge amidst existing rivals like Glovo and Orange Money, ORA Technologies will focus on technology upgrades and customer acquisition.
In a statement, Alami expressed pride and honor about the fundraising round, stating that it proves that local funding alternatives exist for later stages. He also encouraged Moroccan founders to raise more money locally to scale up, citing ORA Technologies as an example of a successful "100 per cent Made in Morocco" journey.
[1] ORA Technologies (2025). ORA Technologies Secures $7.5 Million in Series A Funding. Retrieved from https://www.oratechnologies.ma/news/ora-technologies-secures-7-5-million-in-series-a-funding [2] VentureBeat (2025). ORA Technologies raises $7.5 million to expand its superapp in Morocco. Retrieved from https://venturebeat.com/2025/07/15/ora-technologies-raises-7-5-million-to-expand-its-superapp-in-morocco/ [3] TechCrunch (2025). ORA Technologies raises $7.5 million to scale its superapp in Morocco. Retrieved from https://techcrunch.com/2025/07/15/ora-technologies-raises-7-5-million-to-scale-its-superapp-in-morocco/ [4] TechMorocco (2025). ORA Technologies raises $7.5 million in Series A funding. Retrieved from https://www.techmorocco.com/ora-technologies-raises-7-5-million-in-series-a-funding/
The Series A funding round of $7.5 million, led by Azur Innovation Fund and strategic local investors, has solidified the finance for ORA Technologies, a Morocco-based business founded by Omar Alami. With this investment, ORA Technologies, a superapp offering various services including e-commerce, plans to strengthen its digital cash collection and payment infrastructure, aiming to accelerate adoption and expand its user base, while also exploring regional and international growth opportunities.
