Meghan's Tea Prices: A Questionable Glimpse into As Ever
Is Duchess Meghan's tea priced exorbitantly?
Step aside, royal protocol, here comes a steaming controversy! The Duchess of Sussex, Meghan, has found herself in the hot seat once more, and it's not about her engagements or charity work. This time, it's her tea... or rather, the high-priced tea from her lifestyle brand "As Ever."
"Herbal Hibiscus Tea," "Herbal Peppermint Tea," and "Herbal Lemon Ginger Tea" – these teas are priced at $12 for a dozen bags. But here's a twist! The same tea bags, sourced from none other than "The Republic of Tea," retail for a fraction of the cost – anywhere between $11.50 to $14, but for a whopping 36 bags. This implies Meghan's customers are shelling out roughly three times the price for the same quality.
You might be thinking, "So, what's the big deal?" Well, critics argue that Meghan is cashing in on her celebrity status with this shameless exploitation. The teas, which flew off the shelves in record time, are no exception. Meghan's $15 flower blend and limited edition orange blossom honey, priced at $28, also met a similar fate, quickly selling out.
Despite the criticism, Meghan's team has remained tight-lipped. While it has been confirmed that "The Republic of Tea" is the supplier, they claim that their blend is "different" from their standard products. A spokesperson for Prince Harry and Duchess Meghan declined to comment on the allegations.
Adding fuel to the fire, Meghan's brand is set to launch its first alcoholic drink on July 1 – a 2023 rosé. Coincidentally, this release date falls on what would have been Princess Diana's 64th birthday, sparking accusations of insensitivity and an attempt to capitalize on a sensitive date for personal gain.
In the face of these criticisms, it seems Meghan's brand is leveraging both celebrity status and scarcity marketing, making the products appear exclusive and rare to create urgency. But with little substantive difference from mass-produced alternatives, the perception is that the pricing strategy may exploit Meghan's fame rather than reflect a genuinely premium product.
Sources: ntv.de, mau/spot
- Meghan Markle
- Lifestyle
- Prices
- British Royal Family
[1] Critics argue that Meghan Markle's brand, "As Ever," uses a scarcity marketing strategy to create the illusion of exclusivity and rarity, inflating prices and capitalizing on Meghan's fame without offering a genuinely premium product.
[2] An Instagram post by Meghan or her team suggests that some backlash may be motivated by bias rather than objective evaluation, implying pressure and discrediting attempts by certain parties. However, no direct response to the pricing issue or product criticism has been recorded.
- Despite arguments that Meghan Markle's brand, "As Ever," inflates prices to capitalize on her fame, offering no genuine premium product, no substantive response has been recorded from her team.
- The high pricing of Meghan Markle's teas from her brand "As Ever," which are sourced from "The Republic of Tea," raises questions about exploitation of her celebrity status in the realm of both personal finance and business entertainment.
