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Guidelines for Assisting Borrowers of Buy Now Pay Later Plans in Managing Their Financial Journeys

Financial institutions would be mandated to verify a borrower's ability to repay Buy Now Pay Later (BNPL) loans, and to provide aid if they face financial instability. These measures are part of the Financial Conduct Authority's (FCA) promise to assist consumers in managing their financial...

Guidelines for Assisting Borrowers of Buy Now Pay Later Services in Managing Their Financial...
Guidelines for Assisting Borrowers of Buy Now Pay Later Services in Managing Their Financial Affairs

Guidelines for Assisting Borrowers of Buy Now Pay Later Plans in Managing Their Financial Journeys

FCA Sets Regulations for Buy Now, Pay Later Loans to Protect Consumers

The Financial Conduct Authority (FCA) has announced plans to regulate Buy Now, Pay Later (BNPL) loans, aiming to balance consumer protection with innovation in the sector. The regulatory framework, set to take effect in 2026, is largely based on the Consumer Duty, focusing on outcomes-based regulation rather than introducing numerous new rules.

The Consumer Duty, a key component of the FCA's approach to regulating financial products, emphasizes that firms must act in the best interests of consumers. In the context of BNPL, this means ensuring that products are designed and sold in ways that prioritize consumer outcomes.

One of the key aspects of the Consumer Duty in relation to BNPL is the focus on affordability checks. Lenders will need to conduct creditworthiness assessments to ensure that borrowers can afford the loans. This is part of the Consumer Duty's emphasis on protecting consumers by ensuring they take on debt they can manage.

Another important aspect is support for consumers who encounter financial difficulties. The FCA's regulations require lenders to offer help when borrowers are unable to repay, aligning with existing consumer protection principles. Borrowers will also have access to clear information about their loans and the ability to complain to the Financial Ombudsman Service if issues arise during the repayment process.

Despite the benefits of BNPL, such as providing consumers with access to affordable credit and a convenient way to spread payments for goods and services, the product, like other credit products, also carries risks and potential for harm. The FCA's regulations aim to mitigate these risks by providing robust protections for consumers.

Sarah Pritchard, deputy chief executive at the FCA, supports bringing BNPL products under the FCA's remit, stating that it will allow consumers to make informed decisions about their financial commitments. With the regulations in place, BNPL borrowers will still have the right to make informed decisions, ensuring they understand the terms and conditions of their loans and the potential risks involved.

The FCA's regulations for BNPL loans are part of its ongoing commitment to helping consumers manage their financial lives. By balancing consumer protection with innovation, the FCA aims to provide a competitive and innovative financial services market while ensuring that consumers are protected from harm.

According to the FCA's research, the use of BNPL has been on the rise, with 1-in-5 (20%) UK adults (10.9 million) using BNPL at least once in the 12 months to May 2024, an increase from 17% (8.8 million) in 2022. As the popularity of BNPL continues to grow, the FCA's regulations will play a crucial role in protecting consumers and fostering a responsible and sustainable market.

In light of the rising use of Buy Now, Pay Later (BNPL) loans (10.9 million users in UK as of May 2024), the Financial Conduct Authority (FCA) aims to ensure consumers are protected from harm by regulating BNPL, balancing consumer protection with innovation in the sector. This regulation, inspired by the Consumer Duty, will prioritize outcomes-based protections, emphasizing affordability checks, support for consumers in financial difficulty, and transparent information about loans, giving BNPL users the right to make informed decisions about their financial commitments.

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