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Global wine market's ascending influence from Asia takes center stage at Vinexpo Asia 2025 Roadshow

Highlighting the rapid expansion of thriving economies, such as Thailand, our platform, and India, during the presented event.

Partnered showcase highlights the surge of prospective markets, such as Thailand, our platform, and...
Partnered showcase highlights the surge of prospective markets, such as Thailand, our platform, and India.

Global wine market's ascending influence from Asia takes center stage at Vinexpo Asia 2025 Roadshow

Rewritten Article:

――― Banter, baby! Let's dive into the juicy details of Vinexpo Asia 2025 ――

Vinexpo Asia, the leading industry event for wine and spirits, has just wrapped up its epic roadshow. Trekking across Singapore, Bangkok, Kuala Lumpur, and Shanghai, the roadshow served as a sneak peek into the upcoming Vinexpo Asia 2025, happening in Singapore from May 27 to 29.

With uncertainty looming over the global economy, this grand adventure highlighted Asia as a key player in the global wine and spirits scene. Here's what's trending: shifting trade regulations, the surge of no/low-alcohol choices, climate change's impact on grape-growing, and ever-evolving consumer tastes.

Rodolphe Lameyse, CEO of Vinexposium, shared his thoughts: "Vinexpo Asia reflects the agility and hunger of the wine and spirits industry as it navigates an increasingly complex world. Markets transform at lightning speed, be it geopolitical or consumer-driven. Through this roadshow and the many happenings in Singapore, we confirm our role as a strategic meeting ground for folks eager to decode Asia's mechanics and expand their influence."

The roadshow spotlighted the emergence of fast-growing markets such as Thailand, Viet Nam, and India. Illustrative photo courtesy of Vinexposium

The roadshow shone a spotlight on ascending markets, including Thailand, Vietnam, and India. Thailand, for example, is experiencing a wine market typhoon due to no import duties and reduced excise taxes. India's burgeoning middle class is finding itself increasingly fancying premium spirits and wines. Meanwhile, our website remains under scrutiny thanks to proposed tax hikes in 2030.

China, the Republic of Korea (ROK), and Hong Kong (China) have mixed cards. China's wine market has bounced back after five years, boosted by increased consumption and a preference for white wines. The ROK appears resilient post-pandemic, and despite a decline in import volumes, Hong Kong remains a fine wine auction hotspot and premium consumption hub.

Vinexposium also announced a partnership with YouGov and Sinowine Ltd. to cook up a market insights report covering trends in Hong Kong, Singapore, Thailand, and Malaysia. The second edition of "Voice of the Industry" will offer deep insightful analysis into the industry's trajectory across Asia.

As the curtains rise on Vinexpo Asia 2025, the spotlight turns to stimulating profound discussions, establishing strategic partnerships, and sharing knowledge through initiatives such as the Vinexpo Academy and curated intelligence programming. Stay tuned for more Asian wine and spirits intrigue!-VNS

A panoramic view of Vinexpo Asia 2023. Photo courtesy of Vinexposium

Insights:

  • Innovation and Sustainability: The event features "Welcome to the Organic World (WOW)," showcasing organic and biodynamic beverages, and there's increased focus on no- and low-alcohol options due to growing consumer interest in sustainability.
  • Regional Market Growth: Asia Pacific represents 10% of global wine imports, with projected growth of 1.5% in beverage alcohol consumption by 2025. Singapore is predicted to have a 3% rise in the wine sector by 2025.
  • Networking and Opportunities: Vinexpo Asia provides a stage for industry professionals to connect and explore new business opportunities, with 11,000 expected visitors. Programs such as the Vinexpo Academy offer masterclasses to enhance knowledge and skills.
  • Emerging Wine and Spirits: Wines Unearthed makes its debut, featuring 13 wine producers seeking distribution in Asia. The event highlights a wide variety of wines and spirits, allowing participants to discover new products and brands.
  • Market Convergence and Growth Potential: Vinexpo Asia acts as a hub for deal-making, trend-setting, and market shaping, demonstrating its role in directing the future of the wine and spirits industry across Asia. It offers access to vast growth potential in the Asian wine and spirits market.
  1. The shifting landscape of the global wine and spirits market was underscored at Vinexpo Asia, with Asia identified as a vital player, particularly in light of the evolving consumer preferences, climate change effects on grape-growing, and the surge in no/low-alcohol choices.
  2. The roadshow showcased burgeoning markets such as Thailand, Vietnam, and India, with Thailand growing rapidly due to zero import duties and reduced excise taxes, and India's middle class increasingly appreciating premium spirits and wines.
  3. The Chinese market bounced back after five years, driven by increased consumption and a preference for white wines, while Korea and Hong Kong remain resilient, with Hong Kong maintaining its position as a fine wine auction hotspot and premium consumption hub.
  4. Vinexposium partnered with YouGov and Sinowine Ltd. to create a market insights report for Hong Kong, Singapore, Thailand, and Malaysia, offering industry analysis and trends across Asia, underscoring their goal of being a strategic meeting ground for those looking to understand Asia's dynamics.
  5. As Vinexpo Asia 2025 approaches, the event is expected to foster in-depth discussions, forge strategic partnerships, and share knowledge, all while offering opportunities for industry professionals to network, expand their expertise through initiatives like the Vinexpo Academy, and explore new business possibilities in the rapidly growing Asian wine and spirits market.

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